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By ROB WALKER
Mark Ong was a sneakerhead — that is, one of the thousands of people all over the world who talk and think about sneakers the way that Paul Giamatti's character in the movie ''Sideways'' talks and thinks about wine (only without chemical dependency or pointy-head metaphors about the meaning of life). Then, about a year and a half ago, a Web site called Niketalk held a contest, inviting readers to submit photographs of sneakers they had ''customized'' — given new, hand-painted designs. Ong, a graphic designer, reworked a pair of white Air Force 1's with a safari-print graphic treatment adapted from a different Nike model, and he won. There was no prize, but it was the beginning of a new career. Now known as SBTG(pronounced ''sabotage''), Ong sells his customized Nikes for $350 a pair...


INTERNI
INTERNI — журнал международного масштаба теперь в Украине! архитектура, дизайн, интерьеры
INTERNI — Journal of international magnitude is now in Ukraine. architecture, design, interiors
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